New slogan, SMQ? "Every team, every day, all year long" ?? Unless, of course, this means you're going to write 119.5 posts a day (even on Christmas and stuff), I liked the old one better. But now it's SamKellering over there by the journalism thing.
Was it a corporate decision? That sort of sounds like something a consultant would come up with. And have I stretched this to the requisite 75 words? Yes.